Scott Gould talks about user adoption

For a book about user adoption, visit http://useradoptionbook.com 

#useradoption #changemanagement #useracceptance #interview 

User Adoption interview conducted by Henrik de Gyor

Check out Scott Gould’s book, The Shape of Engagement: The Art of Building Enduring Connections with Your Customers, Employees and Communities

Interview conducted by Henrik de Gyor