What does data mean to you? If your understanding of data is limited to surveys and reams of numbers on a spreadsheet, think again. Data is all around us and having the capacity to digest and analyse it is powerful. But, when it comes to big data, where do you start?
To help make sense of how data can be gathered and used to drive smart business decisions, Patricia is joined by Henri Egle Sorotos, Data, Insights and Partnership Lead for CognitionX.
Over the course of 34 minutes they discuss:
- The importance of data for startups and how to harness it
- How to tell the difference between good and bad data
- Data for sales
- Key tips for making the most out of data
Let us know what you'd like to hear to take your business forward. Don't forget to subscribe and leave us a review.