You may have created a business and product that you love, but if it's not selling you don't necessarily have to give up on your dreams. You may just need to move in a new direction.
Many successful businesses started off as something different. Facebook was intended to be a dating site, but changed course when it discovered how crowded the marketplace was. Slack began was a tool for game developers to talk to each other and has developed into a real-time messaging and sharing platform for teams from any industry.
Julie Anne Parker founder of Million Stars pivoted her business after recognising a real issue with waste in the camping and leisure industry.
She shares her story of how she embraced change to use her business as a force for social good which led to her being named Entrepreneur for Good at the Great British Entrepreneur Awards 2019.
Let us know what you'd like to hear to take your business forward. Don't forget to subscribe and leave us a review.