Profit is the lifeline of small businesses. As your profits increase and become more predictable, your small business has a greater chance of surviving. Every day really does count when it comes to turning and increasing your profit margin and the quicker you can do it the better.
Alex T. Onalaja is co-founder of digital marketing agency TAD360. He's also a mentor, author and has been named in the top 50 inspiring, prominent and influential voices in UK black tech.
Alex found his calling after being turned down for 1000 jobs. Unsurprisingly his mental health suffered but he turned his disappointment into productivity by writing a book focusing on helping people to find their purpose.
He’s now an expert at coaching SME’s to grow business awareness and maximise profitability. Alex shares his journey with Trish and gives his tips for how to maximise profit in your business.