This week on Unboxed, we are joined by Grace Andrews, the Marketing Director for Steven Bartlett's personal brand and podcast, Diary of a CEO.



In this episode, Grace reveals:



Why 50% of the DOAC's guests cry

The tools the DOAC team uses to stand out

The secret to creating good content

The most common mistakes marketers make on social media

The importance of social proofing yourself

Time stamps:

0:00 - Intro

1:00 - How Grace Started at DOAC?

2:30 - Story of DOAC

3:55 - Biggest Mistakes?

9:55 - How to build a community in 2024

13:00 - Sustainability

16:12 - Tools to keep ahead

19:33 - What does good content look like?

22:44 - Which platforms should you be using?

26:00 - How to market a podcast?

30:00 - How long it takes to grow to the size of DOAC?

33:30 - What's next for DOAC?

40:15 - Unboxing 1: Why 50% of DOAC's guests cry?

45:25 - Unboxing 2: Why DOAC is more than just a podcast?

47:00 - Unboxing 3: What makes DOAC trailers special?

49:30 - Unboxing 4: The importance of social proofing

52:20 - Unboxing 5: DOAC Book Launch

55:55 - What you should do when starting out?

57:40 - Outro



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