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Title: Why Women Buy
Author: Dawn Jones, Sherry Prindle - contributor
Narrator: Dawn Jones
Format: Unabridged
Length: 3 hrs and 53 mins
Language: English
Release date: 04-01-17
Publisher: Made for Success
Genres: Business, Marketing
Summary:
Women drive 80 percent of consumer spending. The most powerful determining factor for how we see the world is gender. In today's business market, women hold buying power of $4.4 trillion in the United States alone.
Mastering the skills to tap into the world's largest buying segment will give you the competitive advantage you need. In this audiobook, Dawn Jones shares seven techniques for bridging the gap and capturing more business.
Why Women Buy will equip you to stay ahead of your competition and master the art of selling to half the population.
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