Description

SHOW NOTES

Topic: AllTerra Arms and its unprecedented, unbeatable performance guarantee: 

• 0.5-MOA accuracy with factory ammo
• 0.25-MOA accuracy with AllTerra's custom ammo
• Absolute 100-percent reliability in all field conditions
• 90-day money-back satisfaction guarantee
• All this in ultralight precision hunting rifles

Sitting down with the owner, president, and marketing "emperor," we dig into the concept, genesis, and creation of the AllTerra performance creed, and unpack—in detail—how the company's extraordinary rifles are able to meet such an incredible guarantee. 

• In-house manufacturing for ultimate quality control
• Action innovations and patents
• Barrel choice and creation
• Stock design and manufacturing processes
• Action-to-stock bedding
• Reliability-enhancing bolt geometry
• Firing pin and bolt assembly enhancements
• Metal and stock finishes
• Accuracy and handload tuning
• Scope mounting hardware
• Ergonomics and shootability
• Shooter satisfaction guarantee
• Turnaround time
• Prices

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