In this episode, we are talking about something that has some preconceived notions that people make assumptions about and get wrong a lot of the time- Signs you might need a Business Coach.
Because the coaching word preys upon scarcity and insecurities (not everyone!) but something I see a lot in adverts and messaging is "you are doing something wrong and so you need a coach to come in and support you."
I don't want to come in and say you are doing things wrong, I want to do what you're doing better.