Today we’re sitting down with Heather Siu, owner of Myrtle et Olive and Lark & Ives in Vancouver, British Columbia to discuss:
- the importance of consistency in branding
- why she decided to rebrand her business
- how she successfully transitioned from a rental company to a full experience floral & event design company
- why she chose to study under individual floral artists rather than attending a floral design program in a traditional college setting
- the part-time seasonal staff she refers to as her “floral fairies”
- her insights into planning and executing floral and event design for destination weddings
- her #1 tool for connecting with wedding planners and fostering relationships that bring opportunities for collaboration her way
- the amazing gift her mother gave her as a child and how it impacted her career path
Links mentioned in this episode:
