Scott jams brand and coffee with Phillip Di Bella - coffee king, serial business founder and genuine migrant success story. They explore the story of coffee, and the journey from bean to cup, as well as Italianality, the Australian brand identity and building a brand with your family name attached, then selling it. They discuss the importance of narrative and story, and staying true to your brand promise, and what happens when you don’t. Phillip shares on personal brand (and the time he damaged his), fatherhood, European cars, and using his experience to empower people and brands through his various projects, including The Coffee Commune.
