How does outreach automation feel and sound to your prospects? In this 180 Conversation, Dan and Kiley clarify the difference between using automation to leverage and scale your outreach efforts versus deploying it out of laziness. Your prospects can tell when you are simply trying to play the numbers game - the "spray and pray" approach only tarnishes your brand. Why would your prospects invest time in getting to know you – when you invest minimal time in them?
