In this episode, Brittni interviews Pinterest expert Heather Farris, who shares valuable insights on using Pinterest as a powerful marketing tool for businesses. Heather explains that Pinterest is more than just a social platform—it’s a search engine that allows users to discover content through specific keywords and search intent. She offers actionable tips on optimizing pins to drive traffic, nurturing leads, and boosting sales. Heather also emphasizes the importance of aligning content with business goals and creating a strategic funnel to guide potential customers toward paid offerings. This episode is essential listening for entrepreneurs wanting to leverage Pinterest to increase visibility and engagement.
Resources:
Link to Heather's Freebie: Pinterest Strategy Guide
Brittni's Resources:
The Meeting Place Membership
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Free Client Welcome Guide
Additional Trainings and Resources
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Follow me on the Gram - @brittni.schroeder
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You can find the complete show notes here:
https://brittnischroeder.com/podcast/how-to-use-pinterest-in-your-business-with-heather-farris/
