Mark and James talk about the importance of business owners challenging and embracing their use of technology. As usual they provide 3 top tips and along the way they take inspiration from The Way Home (by Mark Boyle), The Machine That Changed The World (by James P Womack, Daniel T Jones and Daniel Roos), supermarket checkouts, and Arnold Schwarzenegger.
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Key tips timestamps:
Tip 1 – Question why - embrace technology: 08:41
Tip 2 – Cost and affordability: 12:05
Tip 3 - Look further afield than your own industry: 17:06
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