When you created your last lead gen landing page, did you start by writing a punchy, benefits-driven headline?
Yes?
Not so fast. There might be a more effective place to start.
As Oli Gardner explained in our most recent episode of the Call to Action podcast, starting with your opt-in form can help you generate more leads.
In his free 7-Day Lead Gen Landing Page Course (and this podcast!) Oli teaches some tricks for growing your leads list like a boss.
