The most important thing we can do in business is to have contact with our customers. And while you've heard Chalene speak about the importance of growing one's email list, it seems that — more and more — people are jaded with all things email. So, how does a business owner / entrepreneur stay ahead of the curve and find the newest (and best) platform for reaching out to customers? Well, in this episode, Chalene provides a possible solution with... SMS marketing! In other words, texting! She'll share her thoughts on this increasingly popular strategy, how she has employed it within her business, why it might be right for you, what you need to know about the Community app, and so much more!
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