This episode of the Changing Higher Ed® podcast focuses on enrollment management solutions presidents and boards can use to navigate the enrollment cliff. Bill Conley and Bob Massa of Enrollment Intelligence Now join Dr. Drumm McNaughton to share practical guidance on setting realistic enrollment goals, aligning enrollment with finance, and managing institutional risk. (Part one examined the challenges; this discussion turns to the solutions.)
Topics Covered:
Setting realistic enrollment goals using 3–5 years of funnel data
Why inflated projections undermine trust with CFOs and boards
Real-time dashboards and funnel monitoring for early intervention
Mission-driven messaging and authentic student/alumni voices
Balancing technology and AI with hospitality and personal interaction
Enrollment management as part of long-term institutional risk planning
Opportunities and risks of direct admission strategies
Pipeline programs, community-based partnerships, and legal/political constraints
Addressing the shrinking pipeline of experienced enrollment leaders
Three Key Takeaways for Leadership:
Monitor funnel data in real time and act on early warning signs.
Integrate enrollment management with finance and governance.
Invest in scenario planning, transparency, and leadership development.
Read the transcript or the extended show summary: https://changinghighered.com/enrollment-management-solutions-for-higher-ed-leaders/
#EnrollmentManagement #HigherEdLeadership #HigherEducationPodcast
