Podcast Summary
Dr. Drumm McNaughton interviews Tony Huffman, President and Founder of Perdia Education, about how technology is evolving to help higher education identify, recruit, enroll and serve adult students.
Podcast Highlights
- With the enrollment cliff rapidly approaching, adult students need to increasingly become the focal point of higher education recruitment efforts. These students need a different approach to education than traditional students.
- Technology is important in not only providing online classes, but also in recruiting and enrolling adult students. These students want to be able to access information when and how they want to in their busy lives.
- Many of higher education’s programs and enrollment strategies were developed 25 years ago so they were designed to serve a different generation of students. It’s important for higher education to take the time and invest the resources in updating these components.
To read the full show notes, visit https://changinghighered.com/grow-your-institution-with-online-student-enrollment
Resources
Dr. Drumm McNaughton provides governance consulting; strategic planning, implementation, and change management consulting, and accreditation consulting for higher ed institutions.
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Sponsor: Perdia Education
