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J Darrin Gross

I would like to ask you, Cary Prejean, what is the BIGGEST RISK?.

 

Cary Prejean

You talk about big risk for business owners,

 

J Darrin Gross

yeah, however you want to, however you want to identify it.

 

Cary Prejean

Well, I mean, that that's why I deal with business owners, right? The biggest risk for them is, is not paying attention. You know, not paying to get lost in the weeds, not paying attention. What's out there, not. Not, not anticipating some threat, as you call it, and they don't know they have they haven't even thought about it. They haven't even seen it. So there's no mitigating it. There's no transferring it. There's no navigating around it. It just hits you like an iceberg. You know, you have to pay attention to that kind of stuff, and that's why it's good to have, as you said, you know, you come in and you you take a very risk, Central, centric approach to what risk are out there, and what can you mitigate? What can you alleviate? What do you what can you transfer? I think that's a I've never heard it discussed that way, but I like the approach. So if you're not, if you're not paying attention to everything that's out there, it's not just insurable risk, but other risks that are out there, you're going to get blindsided. You know, you fly blind. If you fly blind, you will hit something eventually.

 

https://strategicbusinessadvisors.org/

cary@strategicbusinessadvisors.org