J Darrin Gross
If you're willing, I'd like to ask you, Jennifer Brener Seay, What is the BIGGEST RISK?
Jennifer Brener Seay
So I'm going to give you two Darrin, one of the biggest risks, I think, is just having solid contracts, and the contracts are there to protect you from all different kinds of risks. So, you know, we're a small business. We've been in business for for 23 years. I think for a long time, I had a very simple contract that I don't think was probably protecting me from what could go wrong. And it was actually a real estate developer friend of mine, as we were going after and winning these bigger and bigger projects, you know, 15 floor ground up brand new builds, and we were going to be installing huge sculptures, he was like, You need a better contract. You need a better contract than this. So we really have worked to strengthen our contracts, to protect us, to protect the artists, to protect the clients, and in addition to that, or as a risk to the business and the economy, I, as a business owner, have never really focused on one vertical, because I got lucky in the 2008 recession that I had just taken on a big our first really big higher education project and our first Assisted Living Project, when kind of everything was hitting the fan at that time and corporate was falling apart. And it really showed me that in a business as niche as mine, I need to. To be diverse in the kinds of projects that we take on. So if one sector is having a hard time, we do not have all of our eggs in that basket. So we we work in in all areas of commercial real estate and with different kinds of companies and different industries to protect ourselves from things in the economy that I have no control over.
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