As I have said many times, a communication strategy is at the heart of your business. Most businesses will undertake financial audits and expenses claims audits, but how often do we audit how well we communicate with our customers?
Most businesses will have growing pains, and effective communication leads to better marketing and more traction, which ultimately helps with more sales, right? I am always amazed at the number of businesses that don't do this. This could be a big factor in why some of those messages are not getting through to customers.
So this episode covers four reasons why I think you should undertake a communication audit of your business now, and gives you some tips on getting started.
Episode mentioned is: Episode 4.
Before you go;
You can download the free activity tracker if you're thinking of doing an audit, this is a good first step.
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PS - Did you know? Communication Strategy That Works is in the top 90 UK Small Business Podcasts you must listen to in 2021, by Feedspot.
