By Adam Turteltaub
As the sun set, the chief compliance officer stared out the window, wondering how she would communicate with her workforce in a way that they would understand. As much as she looked, the answer wasn’t outside in the skies turning from blue to black. She wasn’t finding it under the white LEDs in the ceiling above her desk, either.
Feeling a bit desperate, and a little bit bored, she decided to walk the halls to see if perhaps the answers were there. She got all of ten feet before a colleague stopped her, eyes open wide and voice a little breathless, to tell her about an incident discovered and resolved. As she listened to him speak, she realized the answer was right there in front of her in the power of storytelling.
Janine Fadul, Compliance and Privacy officer at GW Medicine, learned long ago to focus on the story she was trying to tell people, not just the facts. By following the elements of storytelling, she explains, you can grab people’s interest, keep it, and help them understand what you are trying to communicate.
That doesn’t just apply to training. It can also be useful for communicating with leadership.
Listen in to learn more about the elements of good storytelling. Then, apply them, and your compliance program may live happily ever after.
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