In this week's episode, co-hosts Rachel and Lynne chat with Georgia Rickard, an award-winning journalist turned content strategist.
Founder of the popular Georgia's Media Circle on Facebook (a great group for writers and PRs), Georgia shares her journey from being a travel writer to becoming the youngest magazine editor in Australia at 23. She discusses:
- the importance of building a personal brand
- the challenges of making oneself visible online,
- and the evolving landscape of freelancing with the rise of AI
She also talks about how and why she set up Georgia's Media Circle, and her upcoming event, Brand Camp, which is designed to help creatives build and monetise their personal brands. It's all about the value of authenticity, confidence, and adapting to new industry trends.
Thanks (as always) to our sponsors Rounded (
www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at:
hello@rachelslist.com.au for the details.