We all know that it's so much easier to keep your existing clients rather than constantly hustle for new ones, so this week Rachel & Lynne are chatting with customer retention expert Nadine Nethery. Nadine, an audience-driven copywriter and retention strategist, discusses the importance of retaining clients over constantly hustling for new ones.
It's a great episode, as Nadine shares insights on:
- How to create personalised customer experiences
- Using tools for personal video messages
- Automating customer touchpoints with email marketing platforms.
- The value of referral partner programs
- How AI is impacting freelance copywriters
- How freelancers can position themselves as strategic partners rather than transactional vendors
Listen to Nadine's podcast, What Would They Do here: https://podcasts.apple.com/au/podcast/what-would-they-do-the-customer-experience-podcast/id1796323283
Connect with Nadine at www.candocontent.com
Thanks (as always) to our sponsors Rounded (
www.rounded.com.au ), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at:
hello@rachelslist.com.au for the details.
