“Leaders need to become more comfortable with how to manage [people] remotely, and, I think, [have always had] this problem in that they hire adults and treat them like children.”
– Author and Business Futurist Greg Verdino
In his new book Never Normal: Uncommon Ideas for Leaders Who Don’t Settle for the Status Quo, Greg Verdino describes how the answer to constant disruption at work is not technology but rather agile and resilient people.
The pandemic provided a perfect backdrop for discussing with Greg the dramatic forces that have, in an instant, upset our traditional ways of working.
In this episode, Greg:
Describing the Never Normal paradigm shift, Greg says of the future of work:
“This is what work looks like now, and, I don’t think we are going to go back. You can’t shove it back into a box.”
About our guest:
Greg Verdino is a highly regarded authority on “the digital now.” He is a veteran marketing executive who has done brilliant work for leading advertised brands, and, the co-founder of Adapt Manifesto. Greg earned a Bachelor of Arts in Sociology from Wesleyan University. He lives and works in the Long Island suburbs of New York City.
EPISODE DATE: August 14, 2020
Social media:
– Website