Tamara Zantell is a Brand Strategist and Visionary. For the past 25 years, she has been lifting others into their greatness. Licensed as a Mortuary Scientist, Tamara has had to make a couple of big leaps throughout her career. She helped turn her daughter's skincare line into a multimillion-dollar international brand and in this week's episode, she shares some of the successes and learning points her family had to learn along the way.
Key takeaways:
- How did Tamara become a mortuary scientist?
- Tamara's daughter, at nine, wanted to learn how to make lip balms. Tamara decided to help her and guide her through this journey.
- Little did Tamara know, this little idea sparked into a big thing!
- 10 years later, her daughter's product is now in over 700 Target stores.
- People build major brands just off of their authenticity.
- The process of starting a business is lonely, but when you're just nine or 10 years old, it's even more lonely.
- Tamara created Raising a Mogul to build a community full of kids who owned their own businesses.
- In the beginning, Tamara felt a bit too prideful for asking for help. However, she's glad she got her ego in check because it was only holding the family back.
- "I can figure it out on my own." Yes, maybe, but how many mistakes will you be making along the way?
- No matter where you are, you will hit a certain level and you'll realize you're not sure how to get higher.
- If you're the COO of a company, you can't be in the weeds with everyone, or else nothing will get done.
- Tamara wants to build a legacy for her family.
- How should someone begin to create a family legacy?
- If you only have one day a week to create something, then be honest about that.
Resources:
Tamarazantell.com
Zandrabeauty.com
Raising a Mogul on Facebook
Quotes:
"People build major brands just on their authenticity and sharing their 'behind the scenes.' What the real 'real' is like. That's what we're missing online today."
"I knew everything. I had an ego, but I had to get it in check. It was holding us back."
"The more money we can make, the more people we can help. We're here to make an impact."
