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Description

Hi everyone! This is Abby and welcome to the first episode of Direct Sales Done Better! 

 

Your Pillars

If you're going to tell someone outside your company what you do without mentioning your product or your company name, what would you say?

If you find it hard to answer this, it's time to write down your pillars. 

Pillars are a few things (usually 4 to 7) that mainly describe who you are and what you love. These are things that should bring out what is authentically YOU.

Why is this important? Well, pillars are your connection pieces. Pieces where people can connect with you, and can easily recognize that you are a person that they can connect with  based on these pillars.

So, it's important that these pillars are things you are truly passionate about.

 

Apply the lipstick

Now that we've learned one of the fundamentals of network marketing, it's time to take some action. Let's apply the lipstick! 

Grab your notepad (or device) then answer the following:

  1. What are your pillars?
  2. What's your lipstick? (what makes you authentically you? What do you love?)
  3. What can you post in your socials/private group that shows your audience one of your pillars?

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