Welcome the Driven Female Entrepreneurs Podcast!
The weekly show that helps you dream bigger and achieve more in your business, by learning what works from successful female entrepreneurs.
In this episode
In this episode of the Driven Female Entrepreneurs Podcast, I speak with sales consultant and best-selling author of 'Selling with Noble Purpose, Lisa McLeod.
When Lisa started, she didn't have the intention to create a sales consulting empire. She just knew that she didn't want to sacrifice time with her newborn, and work 'all the hours' for a jerk boss! What she went on to create is inspiring.
Listen to this episode to discover why Lisa believes women have a hidden advantage when it comes to business success, to learn the right way to approach sales and establish your process, and how to accelerate your sales confidence so you help more of your clients get the results they seek.
Highlights
In this value-packed episode you'll learn:
The value of hiring out your weaknesses early on in your business.
The huge business advantage that women have over men.
How to speed up your confidence curve.
Why women are naturally great at sales, but don't often realise it.
The truth about pushy sales, and why it rarely works.
That the essence of sales is helping people take action in a way that will better themselves.
What it really takes to succeed in sales.
The question to ask yourself to help you find your best approach to sales.
What a noble purpose is, why you and your business need it, and how to find it.
How to create your sales process and have effective sales conversations.
...and much more!
About Lisa McLeod
Lisa Earle McLeod is the global expert on purpose-driven business. She is the author of five books, including her bestseller: Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud.
Lisa has spent two decades helping leaders increase competitive differentiation and emotional engagement. She developed the Noble Purpose philosophy after her research revealed, salespeople who sell with Noble Purpose, outsell salespeople who focus on targets and quotas.
Lisa is a former Procter & Gamble Sales Leader who founded her own firm, McLeod & More, Inc. in 2001. She helps leaders at organizations like Cisco, Roche, Volvo, and Dave & Busters drive exponential revenue growth. Her firm’s work has been featured in Harvard Business Review, Forbes, The Wall Street Journal, and NPR. She helps organizations and individuals bring money and meaning together.
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About Your Host, Melitta Campbell
Since 1997, Melitta has been using her ability to spot gaps between a company’s goals and its strategy and positioning to help businesses become profitable and achieve growth - in as little as three months.
By combining the insights gained from working directly with senior leaders for more than 20 years, her unique blend of art-school and business-school training, and her restless curiosity, Melitta has helped her clients identify new opportunities and develop creative solutions that add value in profitable and purposeful ways, that are straight-forward to implement and result in a clear competitive edge.
After witnessing too many talented and passionate women fall short of their vision to make a profit and a difference, more recently, Melitta has brought her business, leadership and marketing expertise together with her personal experiences, to become a trusted advisor and coach for female-led businesses.
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