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Title: Socialnomics
Subtitle: How Social Media Transforms the Way We Live and Do Business
Author: Erik Qualman
Narrator: Nick Sullivan
Format: Unabridged
Length: 8 hrs and 19 mins
Language: English
Release date: 09-21-09
Publisher: Audible Studios
Ratings: 3.5 of 5 out of 100 votes
Genres: Business, Marketing
Publisher's Summary:
Brands can now be strengthened or destroyed by the use of social media. Online networking sites are being used as giant, free focus groups. Advertising is less effective at influencing consumers than the opinions of their peers. If you aren't using social media in your business strategy, you are already behind your competition. In Socialnomics, you will learn:
