Marketing Strategies Revealed in this Episode:
- What are the differences between B2B purchasers and B2C purchases and what specific requirements do B2B purchasers have?
- The different marketing channels the B2B businesses need to focus on.
- How is the sale Cycle different from a B2C sales cycle?
- Ecommerce B2B companies that have done a great job selling online and what we can learn from them.
