Kyle Stout is the founder of Elevate & Scale, a leading email marketing agency that helps direct-to-consumer brands unlock hidden revenue and put their sales on autopilot.
In this episode, you will learn
Why email marketing remains pivotal for D2C brands and what key metrics should they track to measure success
Top strategies for organically building an email list, and once built, how do you recommend segmenting it for personalization and maximum impact
How do you balance between promotional and value-driven content in emails, and what elements have you found most effective in creating a high-converting email for D2C brands
How do lifecycle emails automate sales for D2C brands, and what's one essential email automation they should have
The future of email marketing for D2C brands over the next 5 years, and the top 3 strategies they should adopt now to stay ahead of the curve
For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com
Or on YouTube at:
https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ
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Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more.
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