Welcome to this week's episode of Educated Artistry!
Have you ever asked yourself whether you should offer free or discounted sets when building your clientele?
Creating an offer to get clients on your lash bed, which should it be?
Discounted can be appealing, right? At least you're making some income but you may feel like you're undervaluing yourself. You may start feeling like you're only getting clients who are price shopping.
Free sounds scary AF. No income while spending hours on a set and they may not even end up being a returning client and you did all that work what feels like for nothing.
So… what's the best road to take?
What if I told you that if structured right, you can actually leverage free sets to your advantage and help you build your books with your ideal clients that will come in at your full rate?
Would you call me crazy? 🤪
Grab your headphones and let me change your mind about offering FREE sets instead of constantly discounting your services!
