In this episode Nathan Furr gives a detailed summary of his book, The Innovator’s Method. This book provides the ideal process of an innovator’s phase: the insight, problem, solution, and business model. We acquire information by observing the glitches around us and present a solution. Digging deep will find us an explanation and creating a business model to market the proper need. Whether you are an entrepreneur launching a start-up or re-establishing a present one, this book is an excellent resource.
About Nathan Furr:
“I earned my Ph.D. at Stanford University in the Stanford technology ventures program. I’ve worked in management consulting, I’ve been an entrepreneur, worked in venture capital and across those experiences I wanted to spend some time sharing some of the insights that I discovered along the way.
When I was at Stanford I used to hear disparaging comments about business schools and management and I wondered why I was hearing such negative things. As I started to dig into history I discovered something surprising and that was that management schools did not exist until the late industrial revolution. Business schools where founded to manage problems of relative certainty and what we left unanswered were how to manage uncertainty.” – Nathan Furr
For a detailed summary of The Innovator’s Method according to Nathan Furr CLICK HERE
Related Books:
Inside The Box by Drew Boyd
The Seven Sins of Innovation by Dave Richards
The Myths of Creativity by David Burkus
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