This week, Marc and Helena are joined in the podcast studio by Pav Rishiraj, Director and Head of Pharmacovigilance at Ipsen, to shed some light on this often-overlooked field of pharma. He discusses his career journey in pharmacovigilance and how, in his experience, the field has changed; the importance of pharmacovigilance as a strategic enabler within businesses; and the outlook for the future of the field in terms of AI and automation. Helena also leads a short tribute to Her Majesty Queen Elizabeth II.
If you’re interested in learning more about the topic areas discussed in this episode, check out the following content:
The physics of pharmacovigilance https://www.emg-gold.com/post/the-physics-of-pharmacovigilance
RWE, the metrics of medical affairs and TikTok marketing https://www.emg-gold.com/post/podcast-real-world-evidence-the-metrics-of-medical-affairs-and-tiktok-marketing
