In this episode of Entrepreneurs Gone Wild, Sue Anderson sits down with Peter Shankman—founder of HARO (Help a Reporter Out), best-selling author, ADHD advocate, speaker, and serial entrepreneur. They talk about everything from skydiving-fueled idea sprints to parenting in New York City to launching his new platform SOS (Source of Sources) for journalists and sources.
Peter shares how ADHD has been a powerful tool in his entrepreneurial journey, how he builds structure into his days (and closet), and why doing what lights you up isn’t optional—it’s necessary. This conversation is filled with stories, laughter, and sharp insight into what it really takes to build a life that works for your brain.
2:00 – Peter’s unexpected path from photography grad student to founding editor at AOL News
6:35 – Launching HARO, selling it, and what came next
15:49 – Why ADHD is a strength and how he structures his life to thrive
24:48 – The role of movement and skydiving in sparking creative ideas
39:38 – Parenting, priorities, and creating a life you don’t regret
