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Title: Forbes, June 2, 2014
Author: Forbes
Narrator: Ken Borgers
Format: Highlights
Length: 1 hr and 22 mins
Language: English
Release date: 06-02-14
Publisher: Forbes
Genres: Business, Commerce & Economy
Summary:
Welcome to Forbes for June 2nd, 2014 from Audible. This edition contains seven feature articles. In the cover story: "Inside New CEO Mary Barra's Urgent Mission to Fix GM" -- Mary Barra made history by working her way into Detroit's car-guy club and becoming the first female CEO of General Motors. Now can she fix the company?
Also, "Philip Morris International Bets Big on the Future of Smoking" -- Cigarette smoking kills an estimated 5.4 million people a year worldwide, but recent history has demonstrated that people, especially in Eastern Europe and Asia, still figure out a way to get their fix. PMI is trying to help the worlds smokers get that fix in a way that a) doesnt eventually kill half of them, and b) replicates the aspects of smoking that got a lot of them hooked in the first place.
Next, "Healthy Franchise: How Right At Home Is Banking on the Senior Boom" -- Senior care company Right at Home stands apart from rivals with its emphasis on training and support, its use of nurses where many competitors offer only personal aides, and its sector-leading move into international markets. Its all prelude to a worldwide explosion in senior care in the coming decades.
Then, "Crash Diet: After Shedding Thousands of Locations, Can Curves Get Back in Shape?" Long billed as a 30-minute strength-training, weight-loss miracle for women, Curves International has been shedding franchise locations faster than it can sell them. Now, new owner North Castle Partners is hatching a turnaround plan.
We'll also tell you about, "The Case for Coal" -- Shares in coal companies have plunged as draconian regulations and falling natural gas prices cripple U-S miners. Looks like a perfect time to buy.
Followed by, "'Mat' in America: U-S Manufacture Succeeds for WeatherTech" -- By wrapping $150 car floor liners in the flag, WeatherTech's David MacNeil is creating one of the world's more unlikely luxury brands.
And in our final story, "Buys and Sells: If Colleges Were Stocks" -- The expensive American liberal arts colleges are going down--fast and furious.
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