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Title: Understanding the Principles of the New Communications Landscape
Author: Anton Schwartz
Narrator: Justine Willis Toms
Format: Unabridged
Length: 0:57:21
Language: English
Release date: 04-09-2017
Publisher: Findaway Voices
Genres: History, Non-Fiction, World, Education
Summary:
Here we explore the legacy of the late Tony Schwartz with his son, Anton. Tony Schwartz created commercials for more than four hundred corporations, five presidential campaigns, and countless social causes. He was hailed as a guru of the newly emerging “electronic media” by Marshall McLuhan. In 2007, the Library of Congress acquired Schwartz’s entire body of work.
