How to Build Relationships With Customers!
Business is so often thought about in terms of dollars and cents. But you can change the game by cultivating a strong relationship with the customer.
Casey Eberhart shares his tried-and-tested ways of building relationships with customers, such as sending out unique birthday cards, hand-picked magazine articles, putting the spotlight on customers, and having a rewards program that you don’t have to build from scratch.
▶️ How to Build Relationships With Customers!
Key Points:
00:13 Why build relationships with customers?
01:28 Ensure you’re in each other’s space online
03:02 A simple birthday card can mean a lot
06:16 Here’s a unique spin on the birthday card
07:31 Send magazine articles through mail
10:04 Promote kids the right way
11:21 Set up a pre-existing rewards program
12:17 Select a customer of the month (or the week!)
13:08 Write blog posts about your customers
13:35 Video interviews as a spotlight
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