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Description

Learn about the future of customer engagement, why it pays to read the fine print, and how human-to-human interactions are the key to customer experience success.

Bite-Sized Delight From the Episode:
• Learn What Your Customers Really Want - SAP Customer Experience has a new website - The Future of Customer Engagement and Commerce - that offers dozens of articles on important CX topics
• Encouraging Your Customers to Read the Fine Print - a woman won $10,000 for reading the fine print in her insurance policy. While you may not want to offer a $10,000 prize, learn how you can engage your customers in the “fine print” aspects of your business
• How to Build Stronger Customer Relationships in The Relationship Economy - John DiJulius offers a complete playbook for increasing human-to-human interactions with your customers

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The Future of Customer Engagement and Commerce


“Georgia Woman Wins $10,000 for Reading the Fine Print on Her Insurance Policy” - by Joelle Goldstein, featured in People Magazine

The Relationship Economy - by John DiJulius

Get more resources and the full show notes at http://ExperienceThisShow.com. See you next week!