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Publisher's Summary: Today's consumers prefer the advantages of access over the hassles of ownership. It's not just Internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model. Adapting to the subscription economy takes more than just deciding to sell subscriptions instead of products. You'll have to reinvent your company from the inside out - from your accounting to your entire IT architecture.
Title: Subscribed
Author: Tien Tzuo, Gabe Weisert
Narrator: Tien Tzuo, Dan Woren
Format: mp3
Length: 7 hrs and 41 mins
Release date: 06-07-18
Ratings: 4.5 out of 5 stars, 30 ratings
Genres: E-Commerce
