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Title: Waking the Sleeping Giant
Author: Jake Kheel
Narrator: Jeff Bower
Format: mp3
Length: 8 hrs and 20 mins
Release date: 01-13-23
Ratings: 5 out of 5 stars, 2 ratings
Genres: Economics
Publisher's Summary:
Within every company, there lies a sleeping giant. Companies have long been viewed as either the primary cause of environmental destruction, or as a deep-pocketed funding source for people trying to confront it. But with their access to innovation, new technology, and intellectual firepower, most companies are built to tackle the challenges our planet faces in a way smaller organizations and foundations can’t. What would happen if executives stopped looking at sustainability as a side project for the PR team and saw it instead as a way to benefit the planet and their profits?
