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Title: Content DNA
Author: John Espirian
Narrator: John Espirian
Format: mp3
Length: 6 hrs and 50 mins
Release date: 05-11-20
Ratings: 5 out of 5 stars, 7 ratings
Genres: Advertising
Publisher's Summary:
How can we compete in today's fast-moving market? There are more platforms, more users, and more content than ever before. How do we stand out? What can we do to make ourselves noticed, remembered, and preferred? Content DNA provides the answers. By focusing on two key elements - consistency and congruence - you'll learn how to define a recognizable "shape" for your business.
