Evan Dolgow is the Head of Predictive Hospitality for Jarvis ML, a technology company focused on using machine learning to personalize the digital experience. In this interview, Evan talks about how machine learning can impact each stage of the guest journey, from prior to visiting, during their visit, and after their visit - using data points that are not often connected. By leveraging the power of this data, you can create hyper-personalized experiences by anticipating the needs of your guests, allowing you to answer questions that guests haven’t even thought to ask.