Using Patterns to make accurate Business Predictions
How can patterns be observed, documented, and then implemented into business flows that generate leads and sales?
Common Patterns
- The Bell Curve - Pareto's Principle (80/20 rule)/ Range of Value Curve
- Circles - Spheres, Orbits, Cycles - 1 Year = 4 Quarters, 4 Seasons - Farming
- Up and to the Right
How do I have and create a Return on Investment (ROI)?
- how a lead surge can increase the value of your business
- Often need 30,000-foot view / often folks are too close to the effort
- Figure out who your Goliath is
Observe:
- Who are they selling to?
- How are they presenting themselves to the market?
- Where might you innovate when they cannot?
- What is their business growth pattern?
- Are they plateauing?
- Are they valley of death?
- Are they something else / maturing?
- How can you get 10% of their established stream?