Shahin chats with Bronwyn Karaoglu, Global VP of Marketing at Ignition about the important conversations to have and building rapport with your CFO.
With over a decade of experience driving marketing competency for leading B2B global technology companies like SiteMinder (ASX:SDR) and Genbook (acquired by Booksy in May 2021), Bronwyn leads the marketing function for Ignition globally, serving over 6,000 customers in over 20+ markets.
The episode covers:
Resources mentioned in this episode:
_________________
For your copy of the State of ABM in APAC Report (2022): https://xgrowth.com.au/abm-report/
Miss out on our latest webinar? Listen here: https://xgrowth.com.au/blogs/programmatic-abm/
Join the Slack channel: https://growthcolony.org/slack
Hosted & Produced by Shahin Hoda, Allysa Maywald & Alexander Hipwell, from xGrowth
We would love to get your questions, ideas and feedback about Growth Colony, email podcast@xgrowth.com.au
