Search Engine Optimization is a mystery to most small businesses. The goal, of course, is that your business becomes easy to find by prospective customers when they run a search online for the thing you sell (or something related to it).
The problem, however, is there are many different approaches to ensuring your business is the one they discover among the few top results. Some approaches are less ethical than others.
And yet there are service providers willing and able to perform the necessary tasks to get your business to show up - regardless of those ethical concerns.
In today's episode, we talk with an SEO marketer who takes a highly-ethical relationship-based approached to how he serves his clients/
Shaurya Jain is the founder of Samurai Marketers, a Digital PR and link building agency specializing in B2B brands.
Shaurya's website: samuraimarketers.com
Shaurya's blog: attentionalways.com