Hallgeir Gustavsen is a self-proclaimed nerd who helps marketing managers become superheroes. He’s been working with marketing, sales and the web since 1998, and has built numerous brands from scratch, including his own. Today he's a digital consultant who works with websites and ads, as well as visibility on digital surfaces and giving lectures on marketing, sales and social media.
This episode is centered around marketing, specifically direct response marketing, and how getting on top of your data can help your marketing efforts. Marketing and branding are closely interlinked disciplines – so this should be an interesting conversation indeed!
Shownotes: https://petchy.co/shownotes/018/
Connect with Hallgeir:
Digital marketing starter-course (in Norwegian)