Description

In this episode, Steve Larosiliere interviews Andrew Bateman from Bateman Labs. Andrew discusses the development and launch of their VRM chair, a comfortable and technology-focused workstation designed to replace traditional desks. The chair is modular and customizable, with various accessories available. Andrew shares the challenges of transitioning from custom cabinetry to a single product focus and the positive reception they have received at gaming conventions. He seeks advice on marketing strategies to reach a wider audience of work-from-home professionals.

Takeaways:

• Bateman Labs developed the VRM chair, a comfortable, technology-focused workstation designed to replace traditional desks.
• The chair is modular and customizable, with accessories like cup holders, headphone hooks, and monitor stands.
• The company transitioned from custom cabinetry to focusing on the VRM chair.
• The VRM chair received positive feedback at gaming conventions.
• Marketing strategies could include partnering with work-from-home influencers and highlighting the chair's ability to solve common workspace problems.

Chapters:

00:00 Introduction to Bateman Labs and the VRM Chair

03:09 Development and Features of the VRM Chair

06:07 Transition from Custom Cabinetry to Single Product Focus

11:11 Positive Reception at Gaming Conventions

Join the Woodpreneur Network and Community at Woodpreneur.com or Woodpreneurnetwork.com

Connect with Andrew at:

https://www.instagram.com/batemanlabsinc/