In this episode, David Hoffman shares his journey from starting woodworking in 2019 to becoming a full-time woodworker. He began with small projects for his own home and gradually built up his skills and tools. David's obsession with woodworking led him to take on bigger projects, including his first kitchen job. He credits his success to his consistency in posting on social media and building a supportive community. While he may not be making more money than in his previous job, he values the freedom and fulfillment that woodworking brings him. In this conversation, David discusses his experience with different social media platforms, the importance of word-of-mouth and referrals, and his plans for his business. He also talks about the surprises and freedom of being his own boss and the challenges of scaling his business. Steve provides advice on outsourcing installations, identifying tasks to delegate, and building systems and processes. They also discuss the integration of content creation and business and the importance of feeding the social media beast
Takeaways
Chapters
00:00
Introduction and Background
03:19
David's Obsession with Woodworking
07:13
Choosing the Niche of Cabinetry
09:06
Getting the First Kitchen Job
10:12
Investing in Tools
11:02
The Jump to Full-Time Woodworking
13:08
Building a Social Media Following
15:19
Expressing Yourself and Building a Community
21:13
Combining Woodworking and Social Media
22:50
Different Social Media Platforms
23:17
Word of Mouth and Referrals
23:57
Future Plans: Building a Business or Content Creation
26:19
Surprises and Freedom of Being Your Own Boss
28:46
Scaling the Business
29:47
Outsourcing Installations
31:22
Identifying Tasks to Delegate
33:15
Thinking Long-Term and Building Systems
36:14
Content Creation and Business Integration
38:46
Building Systems and Processes
40:17
Feeding the Social Media Beast
42:20
Promoting Timberdust Woodworking
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