"It all starts with - what is you motivation? Do you do it because its regulatory required, or is it because you really feel that you want to do something"



How do you build sustainability into the business model – no matter the industry?

In this episode, we meet Stefan Karlsson, a global business leader who has held sustainability roles at IKEA and Ikano Bank. He shares his experiences driving sustainability across both manufacturing and financial sectors, including lessons learned from implementing IKEA’s sustainability program iWay in Asia – and how those insights shaped his work in banking. The conversation explores how to embed sustainability into business models and what it really takes to create lasting change.

 

Hosts: Elin von Liewen Wistrand and Patrik Sandin