Welcome: Bonnie Taub-Dix, host of the Media Savvy Podcast, welcomes listeners to a new episode focused on effective networking at industry conventions.
Today's Topic: Today’s topic highlights networking at large events like the Food & Nutrition Conference and Expo (FNCE), but the tips we’re talking about here can really apply to any social situation that requires schmoozing — whether it’s a work-related conversation or cocktail parties. Bonnie shares her personal experiences and offers insights into making meaningful connections, even when it's overwhelming.
Key Highlights:
- Before the Event:
- Business Cards: Importance of having business cards, preferably with a photo to make a memorable impact.
- Elevator Pitch: Tips on crafting a concise and compelling personal brand slogan.
- Media Kit: Advice on preparing a simple yet informative media kit to share with potential connections.
- Packing Tips:
- Recommendations for what to pack to ensure you come across as professional and prepared. Includes essentials like notepads, chargers, and appropriate attire.
- At the Event:
- Confidence is Key: Encouragement to approach the event with confidence, which is crucial for making good impressions.
- Asking Questions: The importance of being curious and engaging genuinely with others, especially media professionals.
- Navigating the Expo: Strategies for making the most out of walking the expo floor, including taking notes and photos for future stories.
- After the Event:
- Follow Up: The significance of following up with new contacts through personalized messages and proposing next steps.
- Social Media Engagement: How to use social media to maintain and strengthen connections made during the event.
Conclusion: Bonnie wraps up by emphasizing the exciting and invigorating aspects of networking, despite its challenges. She encourages listeners to view each interaction as a mini-interview and to remain authentic.
Be sure to grab the tip sheet Bonnie mentioned: “Confidence - How to Find Your Voice and Lose Your Insecurity to Build Your Media Business”. Go here: https://bit.ly/BTDMediaMakers
Bonnie’s Resources:
